Oma Red Cross – digital tools for volunteering

Case Finnish Red Cross

The Finnish Red Cross is one of the largest non-governmental organizations in Finland. Its mission is to help those who need it most, both in Finland and abroad. The organization helps when a catastrophe or accident occurs and trains people to be prepared. The Finnish Red Cross also helps the victims of natural disasters and armed conflicts and engages in development cooperation around the world. The organization has 86,000 members, 100,000 regular donors and 132,000 blood donors.

The organization's volunteer activities are continuously growing. The 40,000 active volunteers of the Finnish Red Cross operate in 500 local branches. Volunteers play a significant role in the organization's activities. It is important to make the operations as smooth and efficient as possible. The aim is to find new digital opportunities and tools.

The Finnish Red Cross and Innofactor worked together to develop Oma Red Cross, an information system for volunteers. The system provides an easy way to participate in volunteer activities as well as new tools for performing volunteer tasks. Volunteers create personal profiles on the system to find volunteer tasks, events and training that suits their needs and preferences.

Oma Red Cross is part of Finnish Red Cross' broader digital program, and nearly 100 volunteers participated in its user-driven design. The system also serves as the platform for the renewal of the organization's friend services to enable convenient friend services, with a high level of information security, regardless of place and time. As the Finnish Red Cross is also an emergency response organization, its systems must be able to deal with rapidly changing and exceptional circumstances.

"The Finnish Red Cross has taken an energetic approach to solving the equation of digitality, volunteering and NGO activity. The success of this project can have a significant impact on Finnish society and the people in Finland. Our development strategy is focused on making volunteering easy. As our local activities are reliant on volunteers, the second key point of the strategy is to build digital services for local key volunteers to make organizing and leadership easier. The starting point of our digital program has been to identify which services are important from the users' perspective. This has helped us establish the foundation on which we are now building together with Innofactor."


Ilpo Kiiskinen
Communications Director
Finnish Red Cross

"The success of this project can have a significant impact on Finnish society and the people in Finland."

Ilpo Kiiskinen
Communications Director
Finnish Red Cross

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