Case Mitsubishi
Mitsubishi Motors is a renowned organization in the automotive industry. MMC Bilar Sverige AB manages Mitsubishi's car wholesale trade in Sweden. The company's headquarters is located in Upplands Väsby, in the outer Stockholm area. The organization has over 30 employees, 75 retailers and 100 service locations around Sweden. Mitsubishi wants to create a comprehensive view of its customer engagement using CRM.